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The Designer

Thirty years. One woman at a time.

The hands and the eye behind every Adoria piece.

Abhilashaa Pattnaik
Abhilashaa Pattnaik, founder and designer of Adoria
Abhilashaa Pattnaik

The end of settling

For three decades, Abhilashaa Pattnaik has watched women settle. Settle for the size that was close enough. Settle for a tailor who nodded but did not listen. Settle for an outfit that looked right on a mannequin and wrong on them.

Adoria is the end of settling. Every piece starts with you: your body, your occasion, your taste, and is built outward from there. Some women come for a festival kurta. Some come for the most important outfit of their life. Both leave with something no rack could give them, a piece made for one person.

Abhilashaa
What guides the work

Three things that never change

Craft over shortcuts

Made to measure fit and hand finishing on every piece, not just the expensive ones.

Listening first

The design starts with your story and your occasion, never with a catalogue.

One woman at a time

You are never one of thousands here. You are the reason the piece exists.

Clothing should fit the woman. The woman should never have to fit the clothing.

Abhilashaa Pattnaik, founder of Adoria
Design with Abhilashaa

Let us make something that is only yours

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